IMARC Group’s latest research report, titled “Indian Sanitary Napkin Market Report: Industry Trends, Share, Size, Growth, Opportunity, and Forecast 2022-2027,” The Indian Sanitary Napkin Market size reached a value of US$ 618.38 Million in 2021. Looking forward, IMARC Group expects the market to reach US$ 1,185.02 Million by 2027, exhibiting a CAGR of 11.45% during 2022-2027.
Sanitary napkins are thin pads that help in soaking menstrual fluid during menstruation. These are made of absorbent materials and can be found in different sizes and shapes with varying capacities of absorption. In India, these sanitary napkins are either made of non-biodegradable cellulosic fiber or biodegradable materials, such as bamboo fiber, banana fiber, and cotton.
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Top Companies in Indian Sanitary Napkin Market Research Report:
- Johnson & Johnson
- Emami, Ltd.
Indian Sanitary Industry Trends:
The market in India is majorly driven by the increasing working female population. This, in confluence with the inflating disposable income levels of individuals, is significantly contributing to the market growth. Furthermore, the rising health awareness among the masses, coupled with the increasing demand for personal hygiene products, has positively influenced the market growth. Moreover, various technological advancements, such as the advent of superabsorbent fiber technology that aids in high absorption capabilities in sanitary napkins, are creating a positive outlook for the market. Additionally, the introduction of eco-friendly sanitary pads due to an enhanced focus on sustainable development among the masses is also providing an impetus to market growth.
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Key Market Segmentation:
Breakup by Product Type:
- Disposable Menstrual Pads
- Cloth Menstrual Pads
- Biodegradable Menstrual Pads
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- Convenience Stores
- Specialty Stores
Breakup by Region:
- Tamil Nadu
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